LinkedIn Sales Navigator vs SMARTe

Pricing and Value

LinkedIn Sales Navigator offers subscription-based pricing with different tiers (Core, Advanced, Advanced Plus) providing varying levels of features and capabilities. SMARTe also offers subscription-based plans but with a credits system, where users pay a monthly fee and receive a set number of credits to access contact data.

Notable Differences

The key differences between the two providers are: - SMARTe boasts a larger database of 226 million contacts compared to LinkedIn's unspecified number. - SMARTe claims a 95% data accuracy rate, while LinkedIn's data accuracy is not provided. - SMARTe offers phone-verified contact information, including mobile numbers, whereas LinkedIn's phone number verification status is unclear. - SMARTe provides custom-built data solutions tailored to specific market and target needs, which is an unusual offering compared to LinkedIn.

Ideal Use Cases and Who It's For

LinkedIn Sales Navigator is a good fit for sales professionals already heavily invested in the LinkedIn ecosystem, who need advanced features like account intelligence and relationship mapping to enhance their sales productivity and effectiveness.

SMARTe is well-suited for sales teams that prioritize data quality, compliance, and customization, and need a larger pool of verified contacts across industries.

Data Quality and Quantity

SMARTe claims to have a 95% data accuracy rate and 226 million contacts, while LinkedIn's data quality and quantity are not specified.

Integration Capability

Both providers offer integrations with popular CRM and sales engagement platforms like Salesforce, HubSpot, and Outreach.

Key Features

Both platforms offer data enrichment, technographics, email finding, API access, and browser extensions. SMARTe lacks intent data, which is available in LinkedIn Sales Navigator.

Industry Focus

Both providers serve a general, cross-industry customer base.

Compliance and Security

Both LinkedIn Sales Navigator and SMARTe claim to be compliant with GDPR and CCPA regulations.

Pros and Cons

Pros of LinkedIn Sales Navigator: - Tight integration with the LinkedIn ecosystem - Advanced features like Account IQ and Relationship Mapping

Cons of LinkedIn Sales Navigator: - Unclear data quality and quantity - Lack of phone number verification details

Pros of SMARTe: - Larger database of 226 million contacts - 95% data accuracy rate - Phone-verified contact information - Custom data solutions

Cons of SMARTe: - Lack of intent data - Credits-based pricing model may be less flexible